This 2025 Common Good Awards honoree film profiles Sarah Richards, Executive Director of the Fuller Craft Museum, whose leadership has reimagined how contemporary craft institutions connect with their communities.

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Under her direction, the museum has expanded programming, education initiatives, and artist opportunities — positioning craft not just as historical tradition, but as a vibrant, evolving creative discipline.

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Through interviews and on-location filming at the museum, Sarah reflects on how her MassArt education shaped her commitment to artistic experimentation, accessibility, and inclusive cultural programming.

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The film highlights how visionary leadership within cultural institutions can expand artistic visibility, strengthen communities, and create long-term sustainability for creative ecosystems.